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TakeOut!
Your go-to for quick access to top-rated restaurants across the United States, offering reliable delivery, real food photos, and comprehensive menus for a delightful dining experience.

Overview

The TakeOut app provides a comprehensive list of restaurants that have great reviews, reliable delivery times with real photos of the food items.The idea is to provide a quick service of restaurant listings anywhere in the United States with further dived into their food menus.

MoodBoards

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moodboard

Role

  • I started with competitive analysis by trying competitor apps and reading app reviews
  • Conducted user interviews with users who order food online or eat out.
  • Create and post user surveys online
  • Participate in creating user personas
  • Participate in UI sketching and ideation
  • Create user flow diagrams in Miro
  • Create low-mid and high fidelity prototypes in Figma.

Research

With the project idea defined, I searched online for food delivery apps which gave me a better understanding of the existing food delivery apps out there. For each app, we identified what key features they had and read reviews to identify pain points and what features people want. We used this information to formulate our user interview questions and will revisit them when making workflow and design decisions.​
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User Interviews

I interviewed users to learn about the following:
  • How often, why, when, and how they order food online
  • Why they would choose one food delivery service over another
  • Their experience using one of the food delivery services
  • How food allergies influence their ordering experience
  • How they discover new restaurants and dishes
  • How they order food in the app
  • Areas they think competitors can improve on
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From the user interviews, we found that users are:
  • Food-based or restaurant-based
  • Price sensitive and are concerned of delivery fees
  • Wanting more accurate order status notifications
  • Visually driven (want pictures of dishes)
  • Uninterested in supporting local businesses and organics
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Design Implementation

Scenarios

User is not logged in, the app will display the city with most restaurants.

User is logged, the dropdown will be a list of his addresses.

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The app provides a rating system where users can rate and leave a comment. When a product is selected, it gets added on to the cart. Once the user decides his order, his credit card information will be needed. Once entered and hit next, the user has the ability to review the order. Once he is happy with his order, he can place the order and the final screen shows the approximate time of delivery and the total cost of the order.

Login and Register Screen

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login
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Other Screens

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list
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Outcome

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              View Slideshow

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Key Insights!

It was a really interesting fun carrying out this project and I’m pleased that I got this done in fairly small amount of time.

 

To summarise, a key part of designing products is interacting with users early and often. Relying on our assumptions of the problems (and possible solutions) is never enough. It’s also interesting to see how small changes to the process and iterations to the designs could have such a huge impact on product usage as a whole.

insights
Let's chat
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Learn more about what I do, or simply drop in for a friendly hello! 😊
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